Click here to read the full article.
While most companies are rethinking and often retrenching their retail strategies, Jason Wu has opened his first global stand-alone boutique in Shanghai.
Originally slated for last year, the opening at the IFC Mall was bumped due to delays with designs and negotiations for the right space. “It happened to be this season; I have to say we were quite lucky. If we opened last year, it would have been a very different conversation,” the designer said.
Noting there has been “a lot of very confident shopping in China” in recent months as stores have reopened amidst COVID-19, Wu said Shanghai is “mostly back to normal.” While the pandemic kept him away from last week’s soft opening for friends, family and special clients, Wu said the store was a year in the making. “Having a little bit of good news in 2020 is not